Iron Joc
Iron Joc is a brand new company that makes advanced performance gear and apparel. It was started in my home state of Wisconsin and just launched publicly, and is already making a big splash. My role as art director is to direct a photo/video shoot alongside my creative director, and to use those shots to create social media content. As I stated, this launched in late 2020, so there will be more and more contented added in the future. Here are a few shots that I have worked on so far.
Social Media Posts
Photo Retouching
Since I was the art director on the photoshoot we had with Iron Joc, I also had the task of retouching the imagery, which was then used for sell-sheets, print ads, booth displays and use on social media.
